GEZZY ‘THE ICEMAN’ PRICE COMMITS TO RED DRAGON DARTS

Gerwyn ‘The Iceman’ Price, who continues to set the sport alight after bursting onto the scene just two years ago, has recommitted his future to Red Dragon Darts by extending his sponsorship agreement for a further four years.

The former professional rugby player announced his arrival to top flight darts in 2014 when he won a two-year Professional Darts Corporation (PDC) tour card at only his second qualifying event. Since then his rise to his current world ranking of 22 has been meteoric.

By extending his relationship with Red Dragon Darts, Price will continue to work with the company’s technicians to perfect his darts and help develop and launch new products, including a soon-to-be-launched new dart design. He will also wear the Red Dragon Darts logo on his shirt.

"Gezzy’s background in professional rugby means that he is not only the fittest player in the world, but one of the most professional and dedicated as well,” says Simon Hall, Head of Marketing at Red Dragon Darts. "His drive and need for perfection makes him a great partner for us as well as for our customers.  Gezzy is a pleasure to work with and despite his success and the demands it places on his time, he continues to be a great ambassador for us and supporter of his local darts community.”

Having broken into the world’s top 32 this year, Price has earned automatic qualification for a number of European TV events as well as three PDC majors ahead of the PDC World Darts Championships at the end of the year.

"The last two years have been a blur,” says Price. "I have to thanks Red Dragon Darts as they have been incredible partners and their support extends beyond making amazing darts. I’m looking forward to plenty of hard competition over the next few months as I build towards the world championships.”