Former World No.1 Colin Lloyd joins Red Dragon Darts

Colin Lloyd will bring his character and passion for darts to the table working with Red Dragon Darts over the next 3 years.

Known as one of the Tour’s Good Guys, Colin still works tirelessly for darts related charitable causes, exhibitions and the brands he represents.

Simon Hall, Head of Marketing for Red Dragon Darts, said "Colin's appeal and his direct interaction with well-versed darters who still associate him with the tour back when he made it as World No.1 still makes him a great draw. His character and passion for darts has never faded and we are really excited to be working with him as he builds his career away from the main Tour".

Colin, now 44, is still easily remembered for his larger than life character in his heyday, and darts fans still appreciate his contribution to the growth of darts and the passion that World No.1 Colin bought to the game around that time.

Colin's ambassadorial role for Red Dragon will be in corporate relations, media relations, product demonstrations and events. Engaging with the darts audience at large is something Colin is simply excellent at.

Colin Lloyd said "I've travelled the world playing darts, making many friends and connections along the way and I'm so excited to join Red Dragon for the next phase of my career as their passion for the people who play darts matches mine"

Jaws is still very much biting and with his global name recognition you can be sure he'll make an impact wherever he goes.

Colin’s signature series darts will be launched exclusively for Red Dragon Darts later in the year.